https://karlbode.com/ceo-said-a-thing-journalism/
This is hilarious. A similar rule works for companies and ofc Trump, but the examples in the article are hi-la-ri-ous.
"You can never directly challenge anything the CEO said, even if the CEO has a long history of false or misleading promises and claims.
You can never include any useful historical context about the company or executives' past statements, even if they've been proven repeatedly wrong. The CEO's comments should always exist in a magic vacuum."