The problem will always be that companies and organizations will still use it as a primary communication platform, same issue with Twitter and face book, I have left all those platforms but still have sock puppet accounts so that I can access information that is difficult to find elsewhere. It's kind of a never ending cycle. We need a group of talented people who want to start making nonprofit social media platforms, but then maintain them in such a way that it attracts the companies, and organizations that currently use the for profit sites.