@matk @herzenschein The Windows conventional installer stacks these days are all MSI based except NSIS and InnoSetup. I personally used NSIS for Windows stuff, but lots of people use WiX or layers on top of WiX for creating installer packages. Fedora maintains a package for cross-compiling NSIS installers from Linux, so I continue to use NSIS for my Windows stuff.

WiX is piles of pain, and getting help from the WiX folks is... unfun.